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The award-winning retail guide The Future of Shopping: where everyone is a retailer, translated into French, English and Chinese, is back with an all-new edition The Future of Shopping: re-set re-made re-tail.
A pandemic, global digital disruption and competition for resources have drastically redrawn the shopping landscape and unexpected challenges from globalisation have arisen. We are amidst a global transformation with machines becoming smarter than people, the world's population and carbon emissions rising and a handful of mega-corporations seizing power. What can brands and retailers do to survive these challenges? The question is more urgent than ever.
- : Jorg Snoeck, Pauline Neerman
- : Lannoo Campus
- : 9789401487375
- : Engels
- : eBook
- : 274
- : juni 2022
- : 1
- : 1 x 1 x 1 mm.
- : ePub met digitaal watermerk - 2
- : Verkoop en marketing