India is the largest provider of generic drugs globally. Indian pharmaceutical sector supplies over 50 % of global demand for various vaccines and thus, holds an important position in global pharmaceutical sector. This book is a comprehensive study of pharmaceutical marketing management in the Indian context and similar growth markets.
Strategic Pharmaceutical Marketing Management in Growth Markets is onder andere te koop bij: Bol. Esy raadt altijd aan om meerdere aanbieders te bekijken om geen last minute deals mis te lopen.