Sage Managementboeken

€ 217,-

Sustainable Marketing

Building on the idea that holistic marketing strategies allow firms to assess risk and realise opportunities, this book draws on new research and industry examples to help you recognize effective sust...

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€ 131,-

Sage

Social Entrepreneurship and Innovation

Mission-driven ventures have the power to change the world and solve todays most pressing social problems. Social Entrepreneurship equips students with the theories, models, tools, and templates they...

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Managing Change, Creativity and Innovation

€ 217,-

Sage

Managing Change, Creativity and Innovation

This bestselling text brings a fresh and unique approach to managing organizational change, taking the view that change, creativity and innovation are interconnected. It offers a strong theoretical un...

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Qualitative Research in Business and Management

€ 56,-

Sage

Qualitative Research in Business and Management

This accessible and expansive, yet remarkably concise textbook is designed to help readers with their research project. As well as guiding them through the key methods of collecting and analysing qual...

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€ 72,-

Sage

Making Strategy

Lucid and highly-accessible this text addresses the challenges of how to build a robust and implementable strategy. Strategy making is seen as something relevant to managers of departments, divisions,...

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An Introduction to Management Consultancy

€ 64,-

Sage

An Introduction to Management Consultancy

Whether you are preparing for a management consultancy career or only want to acquire widely applicable consultancy skills, you will need a clear and concise introduction to this area.This text provid...

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€ 65,-

Sage

Understanding Organizational Culture

Electronic Inspection Copy available for instructors here. With his usual engaging and inimitable style, Mats Alvesson takes the reader on a riveting journey through the diverse ways in which culture...

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A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Organizations

€ 69,-

Sage

A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Organizations

Van dit artikel (9781529753738 / A Very Short, Fairly Interesting and Reasonably Cheap Book About Studying Organizations) is nog geen omschrijving beschikbaar.

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€ 62,-

Sage

Experiential Marketing

At a time when brand exposure is almost limitless, and ads have become more personalized than ever before, how do brands stand out and still win your attention? Having previously struggled to ass...

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€ 64,-

Sage

Managing Diversity and Inclusion

Written and edited by leading experts in the field, this authoritative account sets UK and European practices firmly within a global context. It offers an in-depth and contextual account of enduring,...

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A Very Short, Fairly Interesting and Reasonably Cheap Book About Human Resource Management

€ 22,-

Sage

A Very Short, Fairly Interesting and Reasonably Cheap Book About Human Resource Management

Engaging and entertaining in equal measure, Human Resource Management is a book about work, the people who do it and the way they are managed (and mismanaged). Raising issues that are often neglected...

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€ 73,-

Sage

Events Management

An introductory overview of the fundamentals in managing events, preparing students for a future career in events management and hospitality.

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€ 75,-

Sage

Marketing Research

Marketing Research outlines the key principles and skills involved at each step of the marketing research process, providing readers with targeted, practical solutions to a range of issues and equippi...

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€ 48,-

Sage

Napoleonic Leadership

'Whether you are studying leadership, or doing leadership, this is a rollicking good read, and a fabulously rich book.' - Ken Parry, Professor of Leadership Studies and co-Director of the Deakin Leade...

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€ 75,-

Sage

Marketing Communications

Uniting industry experience with academic expertise, the authors combine marketing communications and advertising with the branding perspective to provide students with a practical planning system and...

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Researching Educational Leadership and Management: Methods and Approaches

€ 49,-

Sage

Researching Educational Leadership and Management: Methods and Approaches

Carrying out leadership research in educational establishments can be challenging, but it is also rewarding. This accessible book offers sound practical advice and a clear conceptual framework for thi...

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€ 72,-

Sage

Sustainable Marketing

This unique book explores the sustainability practices that benefit companies, stakeholders and society, by drawing upon the latest research and industry examples. Dissecting the interplay between mar...

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€ 69,-

Sage

Managing and Organizations

A realist's guide to management, the authors capture the complex life of organizations, providing not only an account of theories, but also an introduction to their practice with examples from everyda...

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Principles of Marketing for a Digital Age

€ 54,-

Sage

Principles of Marketing for a Digital Age

Student-led in its design and development, the book incorporates digital marketing as central to what marketers do, and combines quality examples, assessment and online resources to support the teachi...

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Collecting Qualitative Data Using Digital Methods

€ 37,-

Sage

Collecting Qualitative Data Using Digital Methods

Part of SAGE's Mastering Business Research Methods Series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan and designed to support researchers by providing in-depth and p...

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