Effective Public Relations

Learn all you need to know about how to generate and manage publicity - from recognising public relations opportunities to creating and sustaining media coverage. Effective Public Relations not only s...

Power Public Relations

Public relations is in the White House and the boardroom. It's creating tomorrow's stars on Hollywood sets and it's shaping the careers of tomorrow's leaders. It's moving new ideas out of the workshop...

The Essentials of Public Relations

This study explores the theory, techniques and skills that combine to result in professional public relations. The practice has come a very long way, rapidly, and the full dynamic range of public rela...

Effective Public Relations

A textbook and reference first published in 1978 and most recently revised in 1994. It explains the basic concepts of the field and its conduct in various settings and the theory, principles, and proc...

The Reputation Playbook

Why do some companies have a seemingly flawless reputation while others constantly fight a losing battle? Maybe you've always kept social media at arm's length, but the thought of a crisis unfolding o...

Fire Your Publicist

Mediarelaties en persvoorlichting

Traditionele en online media spelen een steeds belangrijkere rol in de wereld van overheid en politiek. Er gaat geen dag voorbij of volksvertegenwoordigers, wethouders, ministers of ambtenaren zijn in...

Criminologie en strafrechtsbedeling

Dit is een boek voor eenieder die belangstelling heeft voor de geschiedenis van het denken over misdaad en straf en voor de doorwerking van de ideeën hierover in de strafrechtsbedeling en in de misdaa...

Merk en reputatie - Issuesmanagement

Issuesmanagement